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Digital Natives in Museums – How Interactive TechnologiesInspire a New Generation
Museums are places of memory, education, and inspiration. But today they face a major challenge: How can they attract Digital Natives –...


Public Funding Opportunities for Museum Digitization in Austria and Germany
Digitization is reshaping the cultural sector. Museums, cultural and educational institutions face the challenge of staying relevant in...


“Look at Me. What Do You See? — This Is Me. Let Me Help You See”: The Magic Behind the Magic Wall
Have you ever wondered what people see when they look at your skin? With Magic Wall , we believe there’s so much more beneath the surface...


Discover the Future of Museum Experiences – The Magic Wall Comes to Stuttgart
When: Wednesday, September 17, 2025, at 4:00 p.m. Where: Liszt Institut – Ungarisches Kulturzentrum Stuttgart, Christophstraße 7, 70178...


Discover the Future of Museum Experiences – The Magic Wall Comes to Berlin
When: Wednesday, September 10, 2025, at 4:00 p.m. Where: Hungarian Embassy, Unter den Linden 76, Berlin Museums are embracing new ways...


Showcasing Innovation at Ecsite 2025 in Warsaw: A Look Back at the Magic Wall Presentation
Last week, we had the incredible opportunity to participate in the Ecsite 2025 Conference and Trade Show at the Copernicus Science Centre...


Revolutionizing Museum Experiences Back & Rosta's Magic Wall at AAM 2025
At the AAM Annual Meeting & MuseumExpo, Back & Rosta's Magic Wall stood out as a beacon of innovation. Attendees experienced firsthand...


Back és Rosta Kft. Brings a Unique Exhibition from China to Hungary
On March 21, 2025, the temporary exhibition Let the Citterns Ring Merrily! at the Museum of Ethnography was enriched with ancient Chinese...


Hundreds of thousands attracted by literature-themed Magic Wall in Shanghai
The exhibition "The Shining Stars: Petőfi and his time" in China, organised in collaboration with Back and Rosta Ltd, was a...


Mo365: Best Pictures of Hungary on the Magic Wall
The best photos of Hungary were selected from thousands of images in the Hungary 365 competition, the winners of which were announced at...


Back and Rosta Ltd. among the nominees for prestigious international innovation award
The UK online magazine, blooloop.com , specialising in visitor experience developing companies, will announce the winners of the...


Magic Wall Shines at MuseumDigit Festival in Budapest
Once again we attended the most important Hungarian digital museum conference in Budapest, at the Hungarian National Museum. In more...


Houston, Hurrah! Texas Community Center Marks Magic Wall’s latest US-presence…..
The world-famous video display of Back and Rosta Ltd. was inaugurated in mid-November in America's Latin Islamic community centre. The...


Germany again - this time we were invited to amaze the visitors in Leipzig
After having already been in Berlin this year with a temporary installation, Magic Wall was invited to Germany's biggest museum-tech...


Polish-Hungarian Project Impressed the Champs de Elysee of Budapest
Poetry Bureau and Artpool”, 05-07.11.2024, Platan Gallery, Budapest, photo by HaWa, Archive Muzeum Sztuki, Łódź The Magic Wall...


Magic Wall boosts Hungarian National Bank’s New Art Exhibition
Opening the autumn art exhibition season by boosting one of the most exciting contemporary collections in Budapest,...


Back and Rosta to partner with the biggest German museum technology fair host, MUTEC
We are preparing for a special partnership this November, at one of Europe's largest museum technology fairs, MUTEC in Leipzig....


First Polish Museum Cooperation is Underway
In November 2024, one of the oldest modern art museums in the world will present an exhibition in Budapest with the help of the Magic...


Back and Rosta enters the US market
This spring, in May 2024, we established the US subsidiary of Back and Rosta Ltd. in Wyoming. After conquering Asian and European...


Business as Usual: Magic Wall at the Biggest Hungarian Economy Festival
As the largest business community in Hungary, the Budapest University of Economics and Business (BGE) participated in the largest...
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